Anfernee Chansamooth
Fractional CMO & Marketing Consultant, Authentic Marketer Fractional CMO, B2B Marketing Consultant, and Content Creator for 6-figure+ Accounting, SaaS & Real Estate firms. | Follow for posts about authentic networking and trust-based marketing Talks about #cmo, #networking, #b2bmarketing, #contentmarketing and #entrepreneurship
About this speaker
5 Common Marketing Challenges Accounting Firms Face and How to Overcome Them
🌪️ Marketing Overwhelm: You're inundated with countless marketing strategies and tactics, leaving you confused about what will genuinely work for your business.
🧭 Lack of Strategic Direction: You understand the need for a solid marketing plan, but aligning it with your business goals and targeting ideal clients feels like a conundrum.
🎲 Inconsistent Results: Your marketing efforts yield unpredictable results, not providing the steady growth or ROI your firm needs.
📈 Scaling Challenges: As your business grows, scaling your marketing efforts becomes a daunting task. You want to reach more clients, but the question of how to do so without sacrificing service quality or burning out is a real issue.
⏳ Limited Time and Resources: Wearing multiple hats in your firm leaves marketing on the back burner, despite its importance. Unsure about where to allocate your limited budget?
With these fixes, your firm can cut through the noise and drive growth:
1️⃣ Align Marketing: Connect your marketing plan with business goals.
2️⃣ Prioritise Wisely: Invest time and resources in crucial marketing efforts.
3️⃣ Scale Smartly: Choose marketing strategies that scale without compromising quality.
4️⃣ Analyse Efforts: Drop inconsistent strategies. Focus on winners.
About me:
I specialise in crafting customized strategies for service-based businesses that build trust, attract leads, and generate sales.
🌏 I've lived in 4 countries and traveled to over 45 cities worldwide.
🫂 I organized free hugs meetups in Toronto, Montreal, and Sydney.
🛋️ As a Couchsurfing host, I let 60 strangers sleep on my couch in 1 year 🛋️
How I can help:
🎯 Fractional CMO: On-demand marketing leadership for sustainable growth.
💡 Marketing Consultant: Expert insights to align your marketing with firm's goals.
✍️ Content Creator: Crafting compelling content to highlight your firm.
What clients say:
"One of our clients, whom Anf wrote a case study about, shared it on Twitter. It was a really fast conversion from a new lead seeing that someone he trusted had recommended us. I'd absolutely recommend working with Authentic Marketer." - Meryl Johnston, Bean Ninjas
Where to from here?
📧 Want weekly marketing tips in your inbox? Subscribe to my Authentic Marketer newsletter (link above in the "featured" section).
☎️ Want to hire me or learn more about my services? Shoot me a DM to discuss your next project.
